Summer Fashion

Thursday, May 17, 2018

It's a beautiful day out in Davao's sun. Indulge in summer with fashion styles in different mood, you can change things like your sunglassescharacter's clothing, and hairstyle.



#SMSummerMood is a collection of everything we love under the sun at The SM Store.

It's all about high style under the summer heat, wherever the sun takes you. After all, the season of sun and fun is the best time to:

REFRESH YOUR LOOK

Whether you’re discovering new destinations or unwinding at home, start the season with hot new duds that express you best. Update your summer staples with the hottest trends and create a look that will surely make a statement.
  
DIVE IN FASHION

Keep it lit when hitting the coasts or lounging by the pool in swimwear that elevates your style to a whole lot of character. And as you prepare for your best summer yet, how about trading your usual swimsuits with fresher and brighter pieces to match your golden sun-kissed glow?


CHILL WITH STYLE

Live your best La Dolce Vita life: bask under the sun, take things slow, and don’t worry about a thing—but don’t forget to look the part! Keep it cool but be sure to pop in bright and warm colors that give your summer style a fresher spin. To cap off your beach-ready look, grab a trendy towel that echoes the season’s vibrant spirit!


The days are luxuriously long this summer, don't let a single one go by without indulging yourself with a summer celebration!

Express NOW your #SMSummerMood as the The SM Store takes you into an on-ground experience of The SM Store's Summer Collection, matched with the many things we love during summer.

For your #SMSummerMood Shopping Convenience, SM City Davao is open from 10AM to 10PM on May 18 (Friday) and May 19 (Saturday).

Make The SM Store part of your greatest summer yet ---#SMSummerMood!




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Great summer deals are also available online through LAZADA and SHOPEE!
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Sunday, April 13, 2014

Ever heard the latest fashion craze this summer of 2014?


This is the time to freshen up your wardrobe and make your summer fashion deliciously fruity.  With the FRUITY SUMMER COLLECTION that most designers have once gets inspiration for their runways, the amusing details, appliques and the juicy colors that they used for their girlish and flirty clothing that hit the tropical fruit trend of our generations for today.

From Liora Lassalle "Soft Fruit and Hard Lines" collection for Spring/Summer 14.






Liora Lasselle a well known Prints and Sustainable Fashion designer who used sustainable natural fabrics for her upcycling fashion collection.




With her environmental and social ethics, she produces different collection using Veolias old, used uniforms, fabrics such as HEMP, JUTE, and WOOL that can be found in the UK.

Inspired by romanticism of the 18th century like the lavish details of lace, frills and pearls and also contrasting it with hi-vis jackets with the vintage of lace and pearls, but still keeping the modern sassy shapes and short skirts, that generation for today are loving wearing it!


          
In her 2014 Fruity Fashion Summer Collection, she uses vibrant colorful prints of fruits that sit to inspire the brightness of a playful sunny weather that contained excitement.



A fab way to keep cool and fashionable this summer!



Visit her Facebook Page LIORA LASSALLE LONDON



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